On-demand sessions (available throughout both live event days)

All times displayed for America/New_York timezone.

Different by Design: MoMA’s Modern Approach to Museum Licensing
06:00 - 20:00
Session
Head of Business Development, Retail
The Museum of Modern Art

Available on-demand throughout both live event days

 

How Games Ate the Licensing World
06:00 - 20:00
Session
Digital Media Executive and Consultant
SVP & Head of Corporate Strategy, M&A and Business Development
Zynga, Inc.

Available on-demand throughout both live event days

Did you know that the $110B+ video games industry is on track within the next one to two years to generate more revenues worldwide than movies and TV combined?! The meteoric rise of the gaming industry over the last decade has been driven in large part by three main factors: the emergence of the free-to-play business model, smartphones and IP (some of it licensed). If you’re looking for answers on how to get in on the video game action and get more bang for your buck, this session is a must see.

Digital Talent: The Future
06:00 - 20:00
Session
Head of Digital Talent
United Talent Agency
YouTube Star
Content Creator
Agent
United Talent Agency

Available on-demand throughout both live event days

Influencers: Are they Delivering on their Brand Promise?
06:00 - 20:00
Session
President
Ryan's World
Chief Revenue Officer
pocket.watch

Available on-demand throughout both live event days

The Athlete Influencer Difference
06:00 - 20:00
Session
Senior Manager of Sponsorship and Operations
NFL Player's Association, Inc

Available on-demand throughout both live event days

Social media marketing has brought fans closer to the game and given them access to the most influential athletes in the world. These athletes are living, breathing IP and have the collective ability and reach to shape consumer sentiment. This presentation will examine how athlete influencers leverage their reach and platforms to market products and enhance brand partnerships.

Product as Solutions
06:00 - 20:00
Session
President and Chief Creative Officer
Fashion Snoops
Director of Content Strategy
Fashion Snoops
Culture Editor & Consumer Strategist
Fashion Snoops

Available on-demand throughout both live event days

COVID-19 has transformed consumer priorities, affecting what people want and how they consume. No longer interested in aesthetics alone, success will lie in purposeful products that act as solutions to these new consumer needs. This presentation will focus on 3 key solutions to support brands and retailers in rethinking design as a problem-solving mechanism: Product as protection, product as mood boosters, product as Wellness. 

What Do Licensees Want?
06:00 - 20:00
Session
Director of Licensing
C-Life Group
Director of Licensing
Retro Brands

Available on-demand throughout both live event days

I Want it Now!: Using the Fan to Expand Distribution
06:00 - 20:00
Session
Senior Manager, Brand and Licensing
Funko

Available on-demand throughout both live event days

Over the past few years, Funko has jumped into acquisition mode, acquiring three very different companies and expanding their digital footprint by using Pop! as an entertainment platform, always with the valued fan at the core of all they do. This session will explore how fans are crucial tools for growth, allowing a company to find new opportunity by leveraging trust equity. 

Finding Opportunity in the Overwhelm: Key Trends in Consumerism
06:00 - 20:00
Session
Evangelist At Large
TrendWatching

Available on-demand throughout both live event days

Maxwell Luthy, Evangelist at Large at the global intelligence firm TrendWatching will dive headfirst into four of the key trends reshaping the consumer landscape in 2020 and the coming years. Max will explore the aftershocks of having the emergency brakes pulled on the global consumer economy, and the bold strategies that are being deployed in new digital arenas. These trends will rewrite the rules in the licensing industry and unlock new opportunities.

Knowledge is Power: Throw Away Your Crystal Ball
06:00 - 20:00
Session
President
Dependable Solutions

This session will be on-demand.

COVID-19: What Happens Next?
06:00 - 20:00
Session

Available on-demand throughout both live event days

YouTube and You: Insights to Drive Retail and Consumer Product Strategies
06:00 - 22:00
Session
Managing Director
WildBrain Spark
Vice President, Business Development
WildBrain CPLG and WildBrain Spark

Earlier this year, WildBrain launched an initiative designed to leverage the blended expertise of WildBrain’s established consumer products licensing agency, WildBrain CPLG, and its leading digital network and studio, WildBrain Spark. This session will feature the combined expertise of Steve Manners, Vice President, Business Development, WildBrain CPLG & WildBrain Spark, and Jon Gisby, Managing Director at WildBrain Spark, to discuss how, as the licensing industry becomes increasingly attuned to the potential of YouTube and digital platforms for launching, supporting or reinvigorating IP, the data insights generated can be a valuable aid in driving successful international licensing and retail roll-out strategies.

Esports: The Hottest New Licensing Category in Latin America
06:00 - 20:00
Session
Co-Founder & Director
Arena Esports GG
President and CEO
Panaderia

Available on-demand throughout both live event days

The entertainment and sports ecosystems are evolving, and it would be crazy to think that licensing is not evolving along with them.
With the huge hype around esports, how can we get on the hype train and effectively translate that into amazing results?
Are we familiar with the esports scene? How can we differentiate between classic gaming and esports? Who, when, and where should we focus on?
It is time to jump on the hype train and build the most around a continuously growing scene in order to make the most of it!

Thinking Beyond Revenue: A Holistic Licensing Approach in the Post-Normal
06:00 - 20:00
Session
CEO
FanGirl Consulting and Brand Management
Founder and CEO
Flowhaven

Sponsored by:

Available on-demand throughout both live event days

How to Combat the Explosion of Print On-Demand Whack-A-Mole on Social Media
06:00 - 20:00
Session
Vice President of Business Development
CounterFind
Director of Business Development
CounterFind

Available on-demand throughout both live event days

Licensing and the Toy Industry: A Changing Landscape
06:00 - 20:00
Session
Vice President and Industry Advisor, U.S. Toys
The NPD Group

This session will be on-demand.

The retail landscape has changed dramatically in 2020 and, while sales in some industries have retracted, the U.S. Toy Industry has experienced record growth. In this session, we will look at the toy industry performance in context with other industries and learn why we are seeing this growth and how it is evolving. You will learn which brands, licenses, categories, and channels were the biggest winners as well as how SVOD is impacting the toy industry. You’ll also get a sneak peak into what toys will be driving sales this holiday season.

New Directions at Retail
06:00 - 20:00
Session
Founder and Chief Executive Officer
The Robin Report
President
Licensing International
Orchestrating Speed-to-Market: How to Make Everything Hum in Concert
06:00 - 22:00
Session
Vice President, Licensing, North America
Sesame Workshop
Event and Content Director, Licensing
Informa Markets
Something Old, Something New: How to Plan for Changing Consumer Behaviors
06:00 - 20:00
Session
Worldpanel Division, Consumer Insight Director, Entertainment
Kantar
Worldpanel Division, Strategic Insight Director
Kantar
Worldpanel Division, Business Unit Director, New Channels
Kantar
Worldpanel Division, Consumer Insight Director, Fashion
Kantar

This session will be on-demand.

Join Kantar experts as they explore the latest shopper dynamics across four key markets for the licensing industry: toys, entertainment, fashion and sports. As consumers re-evaluate brand choices and household budgets fall, entirely new behaviors are emerging. Lockdown has certainly accelerated existing trends too, from the rise of digital streaming to the surge to online shopping. But what does this mean for brands now and ongoing? In this session, Kantar will investigate key shifts in consumer behavior and evaluate their lasting impact on consumer purchasing habits, helping you to leverage opportunities and minimize the potential risks.

Forging a Sustainable Future
06:00 - 20:00
Session
Licensing Director, Merchandise and Gaming
BBC Studios
Owner
Teemill
Senior Licensing Manager, Softlines
BBC Studios
Product Manager, Global Brands Gifting
WBA Boots
Founder
Products of Change

Available on-demand throughout both live event days

With a global pandemic shining an even brighter spotlight on the impact industries can have on the environment, sustainability has never been so high on the agenda. What steps should licensees and retailers take to adopt an ambitious approach toward a sustainable future for consumers, and how can the industry come together to share best practice? Join participants from BBC Studios, SILC, Teemill and Boots as they deep dive into this topic and discuss how they are working together to shift the sustainability dial.
Where are we now, who are the agents of change and where do we need to go? (BBC Studios)
How should you change and adapt your licensing model to make it more sustainable? (Teemill)
Listening to the consumer and shaping the consumers view on the ethical importance of eco-friendly lines (Boots)
What is the industry doing to come together to share best practice and collaborate on solutions that can help bring more sustainable products to market?